Julie Klett, Town of Estes Park Special Events Coordinator, will present on how to leverage events (from weddings to festivals), to draw customers to your store, hotel, restaurant, or brewery. Rachel Opperman with Visit Estes Park will join to brainstorm ways your cross marketing with town events and groups can get you listed in magazine articles focused on the visitor experience in Estes Park.
Julie and Rachel will present a few ideas to stimulate your imagination. Then join us for the conversation for how to promote our business community, including ideas like:
- Coordinated welcome kits with coupon sheets from member businesses and small gift items.
- Some kind of “this week only” communication that the event can market to attendees.
- Experiences created with certain groups in mind.